Personal Factors, Mediating Role of Self-Efficacy of Women Entrepreneurs on Entrepreneurial Performance
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Research Scholar, School of Management Studies, Vels Institute of Science, Technology and Advanced Studies, Chennai
Publication date: 2019-03-16
Eurasian J Anal Chem 2018;13(Engineering and Science SP):emEJAC181227
This study is initiated with a view to identify the mediating role of self-efficacy which denotes the confidence level of women in entrepreneurial activities and the part of experience level of women in entrepreneurial activities. The model was developed with a mediation and moderation which is statistically known as moderated mediation. The study is developed based on the policies, concepts, and practices being accomplished across the regions to upgrade the women entrepreneurs. The methodology approved to evaluate and investigate the related components very much compatible with the existing practices. This research has uncovered particular issues based on the availability of information and data on women entrepreneurship to accomplish a rational and view since why research is necessary in the field of women entrepreneurship. To encourage this concept, the research study has taken into account the experiences of 137 women entrepreneurs whom are engaged presently with entrepreneurial activities in Chennai. This study includes the sample of women micro entrepreneurs. The questionnaire has been developed which collects the data regarding the dependent variable: women entrepreneur performance, independent variables: socio-cultural differences, psychological states, personality type, economic conditions and educational support, mediator: self-efficacy, Control variable: experience. Eventually the model fit has been derived. The result reveals that the personal factors of women entrepreneurs are mediated by self-efficacy. The model derives full mediation therefore, this model would clear that women entrepreneurs’ performance is high when their self-efficacy is high in spite of personal factors.