RESEARCH PAPER
Potential of Food Tourism in Punjab (India): A study of Amritsar, Jalandhar and Patiala
 
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Online publication date: 2018-05-25
Publication date: 2018-05-25
 
Eurasian J Anal Chem 2018;13(2):emEJAC181258
 
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ABSTRACT
Food tourism has become a familiar sector where several restaurants and food stores are focusing on maximizing the benefits of cuisine which benefits the individual producer or business-man in Punjab. Although food tourism has emerged lately and has become highly popular, there are certain hitches related to that of food tourism when it comes to Punjab. The present study is an at-tempt at discovering the problems and challenges associated with food tourism and to establish the perception of tourists regarding food as tourist attraction in Punjab. The present study is based on the collection of data through a self-structured questionnaire. The idea behind the research is to an-alyse the potential of food tourism in the states of Punjab. The study is intended to take place by the distribution of self-structured questionnaires in selected respondents in the states Amritsar, Jalan-dhar and Patiala and generalise the results to Punjab. The outcome of the questionnaire suggests that there is a positive correlation between food and tourism in Punjab. there is a significant rela-tionship between food and tourist’s decision to visit Punjab and a positive relation between tourist’s perception and potential of food tourism in Punjab.
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