Theoretical Studies of Mass Culture as a Self-Developing System in the Context of the Tasks of Russia’s Cultural Policy
 
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The Russian Presidential Academy of National Economy and Public Administration (RANEPA), RUSSIA
CORRESPONDING AUTHOR
Olga N. Astafyeva   

Scientific and Educational Centre “Civil Society and Social Communications” The Russian Presidential Academy of National Economy and Public Administration (RANEPA), Moscow, Russia
Online publish date: 2017-10-20
Publish date: 2017-10-20
 
Eurasian J Anal Chem 2017;12(Interdisciplinary Perspective on Sciences 7b):1475–1481
KEYWORDS
ABSTRACT
The topicality of the problem lies in growing tension between the increasing attention to creativity and creative activities and the “neutral” attitude to the problems of developing support mechanisms. The purpose of the article is to justify the need for state support of mass culture and the sector of creative industries as special spheres of cultural creativity. The leading approach to the problem study is socio-cultural analysis showing stability of the general trend in the mass culture development on the way of “value massivization”. Changes of business strategies for the development of some territories raises the question of coordination recognition of self- organization principles and management aimed at maintaining of free public development movement. The materials of the article can be useful for practitioners in the development of state cultural policy and for a wide range of researchers in the sphere of modern society in the context of socio-cultural changes.
 
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